Coming September the Marinea Project will make a change to its business structure. While other companies or projects are trying to do everything at once with all new technology, our business center is already built and waiting for payment. Our interest was to get a project started to show that the concept of an independent floating village was not so far fetched.
The problem is, as a new company with little backing, everyone questions, why should I join at this time, I’ll just wait to see what happens. And nothing ever does, because the project is dependent on its members. This is a catch 22 situation.
We tried a motivation inducement and offered one sea-note with a paid membership for the first 100,000 members, world wide. This didn’t have the motivational appeal that we hoped for, so we needed to change it a bit. Instead of giving the sea-note to the new member, we will begin to give the member that invited him the sea-note until we top 100,000 memberships.
Our long term goal is 1 Million members but we have to get the bandwagon rolling. Once we have our ideas in front of enough people we will achieve a point where the project is self sustaining. In science, this point is called critical mass. Marinea may achieve this point prior to 1M members but certainly by 1M, everyone will have heard about us in particular and ocean colonization in general.
What would really help all the projects would be for everyone to start working on ways to get attention in the media. There is money out there looking for a good investment, we just have to find a way to get that info out there in the first place. For this, we are looking at a referral program of a sort. Nothing new there, but is it the best way to get new members? As usual, communications are the greatest obstacle to progress. With the kind of minds on this forum, I should think that someone could design a way to get new ideas out to the public.
Feed back encouraged.